Guideline Video Feature
To help you create a successful video post, we’ve compiled a few tips along with the technical specifications for content submission. All character limits include spaces.
1. Title
The descriptive title of your video post should not exceed 60 characters.
2. Teaser
The teaser briefly outlines the topic and should not exceed 160 characters.
Tip: Grab the reader’s attention and pique their curiosity, and convey your core message right here.
3. Copy Text
The user wants to know what to expect. Explain in an engaging way what the video is about and what benefits they’ll discover. You have 2,500 characters to do so.
Tip: You’ll best engage the reader if your text has as editorial a tone as possible. Avoid marketing clichés and superlatives, and convince them with facts and details.
4. Video
It’s best to send us the URL of your YouTube video.
If you are submitting a video file, please note the minimum requirements:
- Width: 1280 pixels
- Bitrate: 2 Mbps
5. Images
Your video post will be delivered in various teaser formats. For this, we need the opening frame of the video in the following three formats:
- 1200×675 pixels (16:9)
- 627×627 pixels (square)
- 1200×627 pixels
Retina-ready: If you want your image to appear in high quality on Retina displays, triple the image size. Please note, however, that the image will still be delivered in the formats listed above, so no additional space will be created for the display.
Accessibility: Legal requirements mandate an image caption. Please include one with your submission.
6. Company Logo
Please provide your logo in 500×500 pixels (square).
Retina-ready / Accessibility: see above
7. Target URL
Link to your website for more information
File Formats
Video: YouTube link or file in mp4, m4v, mov, wmv, flv, divx, or avi format.
Images: Please submit your images in jpg, png, or gif format and indicate the order as well as any accompanying text (captions, copyright information, etc.).
Texts: Please submit your texts as Word documents
Submitting Your Data
Please submit the collected content by the deadline specified in the order confirmation or data request via email to: