Trade Show Targeting – Targeted visitor advertising at and during your key trade shows

Your banners are displayed to trade show visitors as soon as they visit a website in our extensive advertising network.

 

Here’s how it works:

Visitors are identified using geodata and the trade show’s Wi-Fi. The targeting zone covers the trade show grounds as well as a specific radius that includes conference centers, train stations, and hotels used by trade show visitors.

 

During the trade show, we primarily display your ads on the mobile devices of trade show visitors within the geotargeting zone, thereby promoting your trade show booth. The reach and number of ad impressions depend primarily on the size of the trade show and the expected number of visitors. We will provide you with a forecast in advance of the performance you can expect.

 

Upon request, your trade show advertising can also run in advance on our industry portal and/or in our international advertising network.

 

Price / CPM €73

Minimum purchase: 50,000 ad impressions